"Those who can not change their minds cannot change anything."- George Bernard Shaw

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Now You See It: How the Brain Science of Attention Will Transform the Way We Live, Work, and Learn

Author: Cathy N. Davidson
Publisher: Viking Adult, 2011
September 26 2011
Private Event

Make sure to to stop in and see Cathy Davidson at The National Archives
Wednesday, November 16th at 12:00 PM
Jefferson Room

700 Pennsylvania Avenue, NW
Washington, DC 20408


About the Author - Cathy N. Davidson served as the first vice provost fro interdisciplinary studies at Duke University from 1998 until 2006, where she helped create the Center for Cognitive Neuroscience. She currently codirects the annual HASTAC/MacArthur Foundation Digital Media and Learning competitions. She has published more than a dozen books, including Closing: The Life and Death of an American Factory and The Future of Thinking. She lives in Durham, North Carolina. 

About the Book - A digital innovator shows how we can thrive in the new technological age. 

 When Cathy Davidson and Duke University gave free iPods to the freshman class in 2003, critics said they were wasting their money. Yet when students in practically every discipline invented academic uses for their music players, suddenly the idea could be seen in a new light-as an innovative way to turn learning on its head.

This radical experiment is at the heart of Davidson's inspiring new book. Using cutting-edge research on the brain, she shows how "attention blindness" has produced one of our society's greatest challenges: while we've all acknowledged the great changes of the digital age, most of us still toil in schools and workplaces designed for the last century. Davidson introduces us to visionaries whose groundbreaking ideas-from schools with curriculums built around video games to companies that train workers using virtual environments-will open the doors to new ways of working and learning. A lively hybrid of Thomas Friedman and Norman Doidge, Now You See It is a refreshingly optimistic argument for a bold embrace of our connected, collaborative future.

Buy this Book at Politics & Prose